What is GIS?

WHAT IS GIS?

Geographic Information
System (GIS)

The mapping and data analysis technology that’s powering business decisions,
supporting government operations, and quietly changing the world.

WHAT IS GIS?

Geographic Information
System (GIS)

The mapping and data analysis
technology that’s powering
business decisions, supporting
government operations, and
quietly changing the world.

GIS is a unique problem-solving technology with remarkable
impact. Play the video to learn from visionary leaders and
technology professionals as they describe in their own words
what GIS is, how it works, and why it matters.

GIS is a unique problem-solving technology with remarkable impact. Play the video to learn from visionary leaders and technology professionals as they describe in their own words what GIS is, how it works, and why it matters.

What does GIS do?

While mapping is fundamental, GIS does much more.

What does GIS do?

While mapping is fundamental, GIS does much more.

Data management

GIS is a foundational system of record. You can store and integrate information from business systems and authoritative sources, magnifying data’s usefulness.

Mapping and visualization

From digital maps and dashboards to satellite imagery, 3D, and real time—GIS brings data to life, helping us understand problems and solve them.

Spatial analysis

Most data has a location component—everything happens somewhere. With spatial analysis tools, we find hidden relationships and generate new insights from data.

Communication

Maps and dashboards communicate complex ideas quickly. Science and data build common understanding, supporting collaboration and problem-solving.

Data management

GIS is a foundational system of record. You can store and integrate information from business systems and authoritative sources, magnifying data’s usefulness.

Mapping and visualization

From digital maps and dashboards to satellite imagery, 3D, and real time—GIS brings data to life, helping us understand problems and solve them.

Spatial analysis

Most data has a location component—everything happens somewhere. With spatial analysis tools, we find hidden relationships and generate new insights from data.

Communication

Maps and dashboards communicate complex ideas quickly. Science and data build common understanding, supporting collaboration and problem-solving.

How is GIS used?

GIS is embedded in the daily operations of virtually every industry. The following are just a few of the
thousands of applications.

How is GIS used?

GIS is embedded in the daily operations of virtually every industry. The following are just a few of the
thousands of applications.

Choosing the right location

Finding the best route

Keeping track of things

Planning for the future

Responding to emergencies

Choosing the right location

Make better decisions about business growth or service expansion. Know where your best customers are and discover where to find more of them. 

When selecting the ideal place for a new retail store, distribution hub, or fire station, GIS can bring together all the information important to your decision. Consider what’s nearby, travel times, population numbers, local demographics, site suitability, and competitor locations.

Finding the best route

Make logistics operations more efficient and adaptable. Reduce costs and emissions. Keep drivers safe and customers happy. 

Sophisticated GIS technology can handle complex routing and logistics scenarios, such as coordinating daily routes for a large fleet of delivery vehicles or managing a global supply chain in real time.

Keeping track of things

Get a better understanding of everything you manage. Respond to issues quickly. Plan preventative maintenance so things don’t break down. 

Roads, water pipes, streetlights, company vehicles—these are all things GIS can help you take care of throughout their life cycles. GIS tells you where things are and what condition they’re in.

Planning for the future

Make predictions and informed decisions that benefit both people and the planet. Model possible scenarios to address complex challenges like climate resilience and sustainability. 

GIS analysis can identify where adding green spaces would reduce extreme heat for the most vulnerable, or where expected population growth would support a business expansion.

Responding to emergencies

Protect people and save lives before, during, and after emergencies such as hurricanes, fires, and earthquakes. 

GIS helps responders understand what is happening right now, and where, so they can help where it’s needed most. Emergency management teams use GIS before and after emergencies for planning and recovery.

Choosing the right location

Finding the best route

Keeping track of things

Planning for the future

Responding to emergencies

Choosing the right location

Make better decisions about business growth or service expansion. Know where your best customers are and discover where to find more of them.

When selecting the ideal place for a new retail store, distribution hub, or fire station, GIS can bring together all the information important to your decision. Consider what’s nearby, travel times, population numbers, local demographics, site suitability, and competitor locations.

Finding the best route

Make logistics operations more efficient and adaptable. Reduce costs and emissions. Keep drivers safe and customers happy.

Sophisticated GIS technology can handle complex routing and logistics scenarios, such as coordinating daily routes for a large fleet of delivery vehicles or managing a global supply chain in real time.

Keeping track of things

Get a better understanding of everything you manage. Respond to issues quickly. Plan preventative maintenance so things don’t break down. 

Roads, water pipes, streetlights, company vehicles—these are all things GIS can help you take care of throughout their life cycles. GIS tells you where things are and what condition they’re in.

Planning for the future

Make predictions and informed decisions that benefit both people and the planet. Model possible scenarios to address complex challenges like climate resilience and sustainability. 

GIS analysis can identify where adding green spaces would reduce extreme heat for the most vulnerable, or where expected population growth would support a business expansion. 

Responding to emergencies

Protect people and save lives before, during, and after emergencies such as hurricanes, fires, and earthquakes.

GIS helps responders understand what is happening right now, and where, so they can help where it’s needed most. Emergency management teams use GIS before and after emergencies for planning and recovery.

GIS is now more important than ever

The greatest challenges we face are inseparable from their geography. With GIS technology, we can
unravel complex issues such as climate change, sustainability, and social inequity—and discover where
to take action.

To create the future we all want to see, we will need GIS.

GIS is now more important than ever

The greatest challenges we face are inseparable from their geography. With GIS technology, we can unravel complex issues such as climate change, sustainability, and social inequity—and discover where to take action.

To create the future we all want to see, we will need GIS.